YETI COOLERS + CHILLY BINS
YETI take pride in setting the industry standard for cooler performance, whether you're looking for a rugged hard cooler or versatile soft cooler. Extreme insulation power and durability are bare minimum requirements for every cooler we make — and we never stop there. Our hard coolers don’t flinch in the face of snowstorms, the beating sun, or even bears, and our soft coolers are leakproof, waterproof, and quick to carry. As for our foldable lunch bag, that’s only for those of you who enjoy ice-cold drinks and fresh food on your lunch menu.
In 2006, YETI Coolers was founded with a simple mission: build the cooler we’d use every day if it existed. One that was built for the serious outdoor enthusiast rather than for the mass-discount retailers. One that could take the abuse we knew we’d put it through out in the field and on the water. One that simply wouldn’t break. We decided early on that product innovation would come from necessity and firsthand experiences. Today, YETI products perform when it matters most - whether that be an excursion into the remote wilderness, chasing big fish on the coast, or just getting together with friends in the backyard.
"YETI REPRESENTS THE YARDSTICK BY WHICH ALL OTHER OUTDOOR PRODUCTS ARE MEASURED."
Flip Pallot, Angler and YETI Fishing Ambassador